COACH MEdia, a Beverly, Massachusetts based Media Sales Training and Coaching company, announces the addition of Dan McGrath, Vice President to its executive team. COACH MEdia is proud to welcome Dan, a dynamic professional who will help guide the Company's continued growth. In this role, Dan will create and implement skill development training and coaching programs that support a successful integrated media sales strategy. .
"Our media sales community will benefit from Dan's expertise in integrated selling and his proven approach to sales leadership," said Stephen Pia, Founder, COACH MEdia. "His knowledge enhances our ability to help companies build and develop a team with the communication strategy and skills needed to succeed in the current media sales environment."
Dan is a 15-year media industry veteran who was most recently Vice President of Sales at CMP/Everything Channel. Prior to that, Dan held sales and sales leadership positions including National Sales Director at Gartner Events and previously Sales Director at Ziff Davis Media. Dan's success as both an individual contributor and sales leader have garnered him numerous awards for sales production, creation of new media programs and team training and development.
"I am thrilled to be joining the COACH MEdia team," says McGrath. "The company has a proven track record helping media companies improve their sales strategies and achieve their sales goals, and I am looking forward to growing the specialized programs that we provide to our clients and industry associations."
About Coach MEdia
COACH MEdia, based in Beverly, Massachusetts, is the only company to provide training and personal coaching services specifically to the media industry. COACH MEdia was founded in 1999 by Stephen Pia as SOS Consulting to provide training and senior level consulting to media companies. Since its inception, COACH MEdia has helped thousands of media sales professionals and managers improve their sales skills and results. Founder Stephen Pia has more than 16 years of media industry experience, both as a successful sales person and sales director, and has designed a proprietary sales process that he imparts through group training sessions and 1:1 coaching programs. Additional information is available at www.coachmediapros.com.
